Pip Edwards reflects on terrifying Bondi shooting ordeal and how it changed her life: 'We just held each other'
Australian fashion icon Pip Edwards has reflected on her terrifying experience of being caught up in the Bondi shootings.
Speaking to the Sydney Morning Herald, the P.E. Nation founder recalled sheltering under a car metres from one of the gunmen who opened fire during the Sydney terror attack that resulted in the deaths of 15 civilians on December 14, 2025.
"My girlfriend and I saw the gunman's foot come down, and the gun. We just held each other and breathed," Edwards told Sunday Life.
The designer says "all [she] could think about" while lying under the car was her son, Justice.
"I had to surrender to the fact that it could be over."
In an Instagram post following the attack, Edwards said she and her friend Jess Engels had been walking past the bridge on Campbell Parade where the gunmen where standing when the shooting began.
"The shots continued to fire incessantly, and quite literally as close as two metres away," she told her followers.
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"We had to immediately take refuge under a van and watched the gunman's feet with his gun pace in front of the van right at our heads, using our van as his post.
"I was convulsing with fear, trapped, thinking this was it for us."
She and Engels remained hidden under the van for about 15 minutes until the shooting stopped.
Edwards told the Sydney Morning Herald she began "a lot of therapy" within three days of the ordeal.
"I knew the only way through this was 'flipping the script'. Now, what I used to attach as a priority is not important any more," she added.
"For 25 years I had attached worth to work and identity – maybe as a mother, maybe in P.E Nation. I've had to dismantle that."
Edwards says her experience during the Bondi shootings was the main factor – in addition to her son moving to the US to pursue a career in basketball – in her decision to leave her role as Creative Director at Ksubi in January.
"[It] gave me a new perspective. Life is precious and it isn't permanent. I had ticked the boxes I needed to tick," she said.
"It was the closing of a chapter of how I ran my career, which was at full pace, full tilt, 24/7. And that's not sustainable – not for my health, not for longevity, not for my creative process."
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